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Telling a client you are going to miss a deadline

A commitment is going to slip and you have to tell the customer before they find out.

Strategy

Tell them early, give one new date you will absolutely hit, and say what changes so it does not repeat. Early bad news is a credibility deposit.

How this one opens

I am calling with news you are not going to like, and I would rather you hear it from me today than notice it Friday.

This is the first line of the full script for this exact situation.

What usually happens next

Most likely: frustration, then a push to keep the original date or to know the business impact.

One thing not to say

We ran into some unexpected issues

You are seeing a piece of this script. 5 parts are written in full.

The rest of the opening, the full pushback path, everything to avoid, and the follow-up message — written for this situation.

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